


KnowBe4 offers solutions for security awareness training and phishing simulations. This guide explores its pricing, features, and tips to save on costs.

KnowBe4 is the first and biggest platform for security awareness training and fake phishing emails. More than 35,000 organizations around the world use KnowBe4. It teaches people how to protect themselves and their institutions from threats to information security. KnowBe4 is very respected. In 2019 and 2020, KnowBe4 won awards for being the best security awareness training platform.
It also won awards for being the best education and training provider. KnowBe4 has won many awards. Many institutions have used KnowBe4 for training for several years. Some of WashU's closest partners have used KnowBe4 for a long time. We are happy also to offer this award-winning program to our campuses.
KnowBe4’s pricing typically ranges from $5,000 to $30,000 annually, depending on the size of your organization and the features you need. The cost is influenced by factors such as the number of users, training modules, and security awareness tools used. KnowBe4 offers various tiers of security training solutions, allowing businesses to choose from basic awareness training to advanced phishing simulations and compliance tools.
For more detailed cost information, including customization options tailored to your company’s specific requirements, it’s best to contact KnowBe4’s sales team directly. They can provide a personalized quote based on your organization’s needs and the features you plan to use.
Here are some tips for getting a better deal on KnowBe4 cybersecurity training:
Below are the key features of KnowBe4 which makes it stand out from others:
Phishing Simulation: KnowBe4 offers customizable phishing simulations to test and train employees on identifying phishing attacks. These simulations mimic real-world phishing attempts, helping employees build awareness and improve their ability to recognize and report malicious emails.
Security Awareness Training: This feature provides engaging and interactive training modules to educate employees on cybersecurity best practices. The content is regularly updated to include the latest security threats, ensuring employees stay informed and vigilant.
Automated Training Campaigns: With automated campaigns, you can schedule and deliver training sessions to employees based on their roles or risk levels. This feature saves time by automating assigning and tracking training, ensuring compliance across the organization.
Risk Scoring: KnowBe4 assigns risk scores to users based on their performance in phishing simulations and training modules. This helps administrators identify high-risk employees and provide additional training where necessary.
Reporting and Analytics: KnowBe4 offers comprehensive reporting tools that allow administrators to track the progress and effectiveness of security awareness campaigns. Detailed analytics provide insights into areas where employees may need additional training or support.
Phish Alert Button: This feature allows employees to report suspicious emails directly from their inbox with a simple click. It helps reinforce the habit of reporting potential phishing attacks while giving administrators immediate insight into phishing trends within the organization.

Let’s explore the alternatives of KnowBe4:
Hoxhunt
Hoxhunt is an awareness training platform that identifies susceptible individuals and helps them change their behaviour to increase security return on investment. With AI, behavioural science, and sophisticated automation, our human risk platform goes above and beyond standard security awareness to influence behaviour and produce a quantifiable decrease in overall risk.
In addition, it supports employee learning through customized micro training experiences, enabling them to more effectively identify and report advanced assaults.
ESET Cybersecurity Awareness Training
ESET is a global supplier of cybersecurity services and solutions, offering MDR, SAT, and endpoint protection among other services. Globally, the firm is in charge of safeguarding more than a billion users. Platform users can report suspicious emails to ensure harmful communications are handled properly.
Huntress
A fully-managed program called Huntress Security Awareness Training provides people with engrossing, story-driven training to assist them in recognizing and reporting cyber threats. In contrast to conventional security awareness initiatives, Huntress takes care of all the grunt work, handling everything from phishing simulations to lesson curation.
Cofense PhishMe
A phishing awareness training and simulation tool, Cofense PhishMe, teaches users how to spot social engineering attacks and react correctly. In order to guarantee that the training is as successful as possible, the solution is a SaaS platform that immerses users in real-world scenarios. Administrators have the ability to modify and personalize real-world instances for various risks, such as phishing and BEC.
Spendflo provides a comprehensive solution to help businesses optimize and reduce their KnowBe4 subscription costs through smart insights and expert negotiation strategies. Here’s how Spendflo can assist:
With Spendflo, businesses can maximize the value of their KnowBe4 subscription while minimizing unnecessary expenses through expert advice and real-time insights.
How much does KnowBe4 cost?
KnowBe4's pricing typically ranges from $5,000 to $30,000 annually, depending on your organization's size and features needed. Cost is influenced by the number of users, training modules, and security tools utilized.
What factors affect the cost of KnowBe4?
The major factors impacting KnowBe4's pricing are the number of users being trained, the specific training modules and features selected, the length of the contract, and any discounts negotiated. More users, features, and shorter contracts generally mean higher costs.
What features are included in KnowBe4's training platform?
Key features include phishing simulations, security awareness training, automated training campaigns, risk scoring, detailed reporting, analytics, and the Phish Alert button for reporting suspicious emails.
What extra costs should I consider with KnowBe4?
Additional costs to factor in could include professional services for setup and configuration, change fees for switching plans, and costs for add-ons like sandbox training environments. Data storage overages can also sometimes incur fees.
Is it better to pay monthly or annually for KnowBe4?
Annual contracts typically offer 10-15% savings over monthly plans. Multi-year deals can provide even deeper discounts compared to paying yearly.
What are the key benefits of KnowBe4 security awareness and pricing?
KnowBe4 security awareness and pricing delivers critical advantages including improved efficiency, reduced operational risk, and significant cost optimization. Organizations implementing effective KnowBe4 security awareness and pricing solutions typically experience 20-40% improvements in process efficiency and measurable ROI within 6-12 months.
How does KnowBe4 security awareness and pricing impact procurement workflows?
KnowBe4 security awareness and pricing streamlines procurement by automating manual processes, reducing approval cycles, and increasing visibility across the entire procurement lifecycle. This leads to faster decision-making, better vendor relationships, and stronger governance throughout your organization.
What should teams prioritize when selecting a solution?
Focus on integration capabilities with your existing systems, user adoption and training support, scalability for future growth, comprehensive reporting and visibility, and clear ROI potential. The best solutions provide measurable value and support within the first 90 days of implementation.
How can KnowBe4 security awareness and pricing reduce costs?
By automating repetitive tasks, preventing errors, enforcing compliance, and enabling better negotiations, KnowBe4 security awareness and pricing solutions directly impact your bottom line. Most organizations achieve measurable payback within 6-12 months through operational savings and process optimization.
What is the typical implementation timeline and ROI?
Most organizations see initial ROI within 6-12 months of implementation. Early wins come from reduced manual work and improved efficiency, while longer-term value accumulates through better compliance, cost optimization, and strategic insights. Implementation timelines typically range from 4-12 weeks depending on complexity.